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Why Fabletics Is Getting Into Jeans

Athleisure brand Fabletics is expanding into denim. It signals a bigger shift in consumer tastes as shoppers move away from yoga pants and back to jeans. With 30% of its over 3 million subscribers expressing interest in denim, Fabletics is betting premium jeans at accessible prices can lure  new cus...

Watch Original03/14/2026
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